The Story:
Bank of America's plans to increase base salaries.
The Mainstream Medium:
The New York Times clearly frames this story in a very objective way. While reading the story it almost feels like the author is trying to give us "insider information". The text is primarily informational and leaves the reader wanting more, almost setting them up to prepare themselves for more related stories.
http://dealbook.blogs.nytimes.com/2009/03/27/bank-of-america-plans-higher-base-salaries/?scp=1&sq=bank%20of%20america%20to%20raise%20salary&st=cse
The Alternative/Blog Medium:
On UB News, the same story is framed differently. There are more facts, simpler statements and it is far more brief. While reading the story it feels more direct and reader sensitive. The text is primarily factual and leaves the reader satisfied in acquiring whatever information they were seeking.
http://ub-news.com/news/page/2
Conclusions:
Both mediums framed the stories to relate to the taxpayers of America, as well as the specific employees. Neither used sources, however they both felt fair and accurate. The New York Times did however encourage integration with user, by having other links to further pursue the topic and having room for written comment feedback. UB News overall was easier to read and follow. And they were both catorgized in the business section.
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To say it is framed in an objective way doesn't really get at the frame. How? Because of the types of sources? ...Anyway try to put aside concepts like bias and objectivity for this type of analysis to just get at the building blocks of the story.
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